Our Work
Reinvigorate your brand. Stay nimble in this time of uncertainty. Push the boundaries of social good & innovation.
How do you pivot to the new social and economic reality? Easier said than done. Right? We can help!
Identify your current strengths and weaknesses, your opportunities and threats as you stand now as an organization. What factors are currently working against you?
Pivot through a refreshed perspective on your organization, pushing boundaries in thought and action. How can you be current and forward thinking in both messaging and image?
Succeed now and into the future by remaining nimble as an organization, embracing change and the ability to adapt. What does your organization need to look like to take back and remain in control?
How are you unique in the marketplace? We determine the current strengths and weaknesses of your brand and then ensure a re-design that has true impact in your industry. This process includes logo creation, language & tone style guides for publications, colour theme / palette, photos & stock library expansion, and fonts development. The key is to ensure cohesiveness and consistency through all mediums, while staying true to your organization’s goals and objectives.
What makes a powerful campaign? There are many factors that lead to a successful campaign, the first being to carefully consider what forms of media you'll leverage, your key messaging, and rollout. But success also rides on building a core team of experts to drive this process forward. We collaborate with you to showcase your organization through the creation of marketing materials; as well as leveraging both earned and paid media channels through targeted public relations.
Are you up-to-date with what's new in the digital marketing field? We pride ourselves in keeping our fingers on the pulse of what's new and innovative; and conversely, on what forms of media are no longer trend setters. We offer a wide range of digital strategies, from website design and social media to the development of apps, e-learning modules, and KPIs (key performance indicators) to track your progress. Our creative approach and out of the box thinking will guide each project from inception to implementation.
You still may not be sure if our services are right for you. So, let’s meet, chat and find out. Our first consultation is free.
In 2015, all United Nations Member States developed a blueprint, The 2030 Agenda for Sustainable Development, “for peace and prosperity for people and the planet, now and into the future”. At the heart of this strategy are the seventeen Sustainable Development Goals (SDGs).
Our work focuses on helping organizations that share a common belief in one or more of the Sustainable Development Goals, through creative and driven marketing approaches, specifically in the areas of social good & innovation. We “recognize that ending poverty and other deprivations must go hand-in-hand with strategies that improve health and education, reduce inequality, and spur economic growth – all while tackling climate change and working to preserve our oceans and forests”.
We’re proud to be a Certified B Corp®
Certified B Corporations are leaders of a global movement of people using business as a force for good™. They meet the highest standards of overall social and environmental performance, transparency and accountability, and aspire to use the power of business to solve social and environmental problems. There are more than 3,000 Certified B Corporations in more than 130 industries and 50 countries with 1 unifying goal – to redefine success in business.
Strategist & CEO, Steven Hobé is a Chartered Marketer
The Chartered Marketer (CM) designation is awarded by the Canadian Marketing Association, recognizing the top marketing talent in Canada and fostering a community of continuous learning and skills development for the profession.
Steven formed Hobé Hosokawa in 2010, focusing on marketing strategy and implementation. He also holds the designation of Chartered Marketer (CM) from the Canadian Marketing Association. Steven has led strategy sessions with a wide range of organizations in the fields of healthcare and advocacy to sustainability, human rights, and the arts. Steven also teaches Marketing Strategy & Consumer Behaviour courses at George Brown College.
Mitsuo has been in the world of design for over 25 years both here in North America and Japan. He has an extensive background in editorial, art directing and designing books and magazines. Currently, Mitsuo is responsible for the drive behind all HH's creative client work, including branding, campaigns, and digital marketing initiatives.
Fasten Your Seatbelts is a podcast collaboration between our CEO, Steven Hobé & fellow B Corp, Crystal Wilson of Flow Office Wisdom. The podcast focuses on the people and organizations making a difference in our world through social good and innovation.
This educational video series is targeted towards entrepreneurs and students of marketing alike. Hosted by our CEO, Steven Hobé, it stems from the belief in access to education for all. Each video tackles subject matter from either Marketing Strategy or Consumer Behaviour in a digestible format.
We'd love to hear from you.
© 2020 Hobé Hosokawa Marketing | 230 King St. E., Toronto, Ontario